value chain of your fish

Carol W

2013-05-10 16:39:27

follow this link to understand $40.00 per pound kings, http://www.alaskaseafood.org/industry/market/seafoodweb_apr13/april13/valuekinglarge.jpg

keep your hand on it

Tom

Kelper

2013-05-10 17:00:29

Thanks for posting that Tom. A guy wouldn't have to catch that many of them if he could get more than 40% of what the king ends up being worth.

Salty

2013-05-11 17:24:58

Thanks Tom,

So if we double that ex-vessel price, which is what we got here nearly all winter ($9-9.75) and then figure the same percentages it makes that 20 pound king salmon a $460.00 fish. And the processors, by all accounts I heard, had no problem moving all they got at that price. That means that someone in SE probably caught a king this winter that dressed at 45 pounds and would have been worth over a thousand dollars retail.

We are probably just a step away from internet auctions for each fish we catch.



After a bit of prices all over the map it appears king prices have settled in this week at $8.00 or above here in Sitka. So I went fishing. I did manage to find a skunk. Always good to get that out of the way for each fishery.



Skipping the fisherman's gear market today for two reasons:



1: I don't have any money for more gear; and,

2: I can't imagine anyone else does either.



Looks like a lowliner post.

Kelper

2013-05-11 17:52:12


We are probably just a step away from internet auctions for each fish we catch.


wow, that'd be something, wouldn't it. Imagine posting on some sight that you just landed a 23lb chromer dressed, complete with a picture via your iphone (I don't have one, but I'd get one), and have offers before you returned to the dock that evening for every fish floating around in your slush. Then, box them up and have the wife send them out in the morning. Let the customers reward the fishermen who consistantly bring in the freshest, most well kept fish. Sort of like an ebay rating system.



Could it work? Sure it could. Not sure how it would work with the guys who have investments in large boats, who like to go offshore and find big schools and fill those big holds. They would either have to FAS or keep selling 4 day old fish.



If you do that math for $9.50 fish, it works out rather nicely.

SilverT

2013-05-12 00:53:52

Thanks Tom. It's great to see the breakdown. That reminded me that two weeks ago I heard the first local radio add mentioning Copper River salmon. It was a Casino trying to get folks to come eat and gamble. Five times in the add they mentioned Copper River salmon, how seasonal it was and how you had better come for dinner soon or you were going to miss out on the best. Its fame even works to promote gambling and it's free advertising for the Copper River crew.



Auctions might occur much sooner if the tags & logos mentioned in other threads were used, social media was used to promote and announce each fish as it was caught (during the winter, when supply is low and you have time for such things). Radio adds could educate and create demand. Otherwise red food coloring, $4.99/lb price per pound, and locally caught frozen cheap fillet-o-almost-spawning-not-bled-out salmon seems to have a lot of sway over the general populace at the fish counter. Auctions might also occur as a result of a sharp decline in the catch of kings.



Thanks again,



Lane

Carol W

2013-05-12 06:29:09

If you haven't done so yet go to coop website they have revamped it and is quite a nice site. spcsales.com



Keep your hand on it

Tom

SilverT

2013-05-12 18:51:24

They have done a nice job. The processing facility in Sitka is spotless. It seems to be an extremely well run operation. I am convinced you can't purchase a fish product that's been handled better than fish from SPC. It is the best. After purchasing from them, I believe their sales operation to be extremely good and efficient. The salesman in Bellingham bent over backwards to make sure I had what I needed.



Articles (with pictures) on how great salmon is for the heart and mind and figure are run weekly on msn.com, yahoo.com and aol.com. Articles run on the miseries of farmed fish, antibiotics, and environmental horrors show up about once per month. What I don't understand is why no one I know is looking for, talking about and asking for the best, fish from SPC or trollers in general. A piece of salmon is just that to them unless it's "Copper River". Drives me nuts! The piece that appears to be missing is advertising with a bent toward education.



After seeing the operation from top to bottom, I truly believe there is not a better fish product in the world than that produced by SPC. Thanks for sending me back to their site. I can't wait to get some more fish. Happy Mother's Day! Don't forget to tell her how amazing she is.



Lane

SilverT

2013-05-15 06:25:21

My wife had me swing by the store for milk, biscuits and cookies tonight. Who would of thought walking to the milk aisle could be so painful. The attached shows the a single store's promotion of netted, sometimes bled salmon. This is occurring in stores throughout the U.S. This is an example of a great grocery chain riding the wave of public demand created by an effective, unified group of fishermen and their promotional team. There are more signs up every year and more radio advertisements from businesses who aren't even on CR's payroll. Truly impressive!
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